WE PLAY, THEREFORE WE ARE

Toyism Art Movement is a mixed group of professional artists from all over the world, with different cultural backgrounds, various disciplines, who operate together in a movement.

What are the key characteristics of Toyism Art?

  • Resistance to ego. It’s about art, not about the artist.
  • Art for everyone. Not only in galleries or museums, but all around us.
  • All works are narrative, meaning, as is so often said, “every picture tells a story.” Eyes are drawn to the allegory- keep looking and you will find additional meaning.
  • All works are figurative, meaning they depict recognizable objects as opposed to abstractions. No suggestion of space and perspective.
  • There are distinct outlines in toyist compositions. Lines of contrasting colour, rows of dots and even bands of colour containing dots around objects are prevalent.
  • Colours are bold and distinct from one another, not blended.
  • Deceptively simple looking at times, toyist works are not to be underestimated. They are, rather, heavy on skilful painting technique and craftsmanship.
  • Themes chosen are common to the human condition. Work, eat, sleep (perchance to dream – there’s more than a tinge of the surreal going on here), play, procreate and please, do enjoy life and nature while you’re about these things.
  • Cheery and humorous as its art appears, Toyism is a serious style that, upon closer inspection, often deals with subject matter that may be anything but cheery or humorous.
  • Above all else Toyism is a friendly, uplifting oasis in a world that increasingly focuses on the bizarre, the violent and the freaky. It’s artists and the manifesto are not about something dark, narrow, twisted, tortured, but about life and light!

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WE PLAY, THEREFORE WE ARE

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Characterized by its bold lines, exaggerated proportions, and intricate detailing, Toyism art captivates the eye and captivates the mind, inviting viewers to immerse themselves in a world where anything is possible. From whimsical characters and fantastical landscapes to thought-provoking narratives and social commentary, Toyism art encompasses a diverse range of themes and styles, each one a testament to the boundless creativity of its creators.

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About our Gallery And Museum

The Toyism Studio in Zuidaren in the Netherlands serves as both a museum/gallery and a working studio for the collective's artists. Visitors can view a rotating selection of Toyism artworks, attend events and exhibitions, and even watch artists at work in the studio. Overall, Toyism Studio offers a unique and immersive experience for art enthusiasts, showcasing the vibrant and eclectic works of the Toyism movement in a dynamic gallery and museum setting.
Over the years, Toyism has gained international recognition, with exhibitions and installations in countries around the world. The movement continues to grow and evolve, with new artists joining the collective and pushing the boundaries of Toyism art.
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Founded in 1992 by Dejo

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